Case Studies

Recent examples of our work include the following:

Owlstone Medical

Owlstone Medical Logo 2016
Strategic PR programme, to support Owlstone Medical with the establishment of the spin-out as a standalone company, and raise awareness with new investors, customers and potential partners in industry and academia. The program also needed to evidence breath analysis as a proven diagnostic test, positioning Owlstone as the leader in the field.

Client comments: “Zyme has provided us with strategic guidance and a very proactive approach in developing our PR and communications programme. Zyme’s industry knowledge and network of media contacts has created opportunities for us to build our profile and establish breath as a new diagnostic modality. We have been very impressed by the breadth and quality of media coverage achieved on a regular basis, in key trade publications and global business press.” Founder and CEO, Owlstone Medical.

To read the full case study, please click here  

Horizon Discovery

Strategic PR and marketing programme to raise awareness of the Company and its products and services, and to strengthen Horizon’s brand as the world’s leading gene editing and translational genomics company. The program has needed to have the flexibility to adapt to changing needs as the Company has grown and developed, including in the run-up to and following listing on the AIM market of the London Stock Exchange, and around M&A activity

Client comments:Zyme’s proactive approach and professionalism has served Horizon well as we have transitioned from being a small biotech on the Cambridge stage to the global leader in translational genomics and personalised medicine that we are today. Zyme has grown with us every step of the way.” Vice President, Marketing, Horizon Discovery Group.

To read the full case study, please click here 


PR programme to achieve coverage in the life science trade press, to build awareness of Gyros and the Company’s products and support the sales teams in generating sales leads.

Client comments:After a relatively short period, it’s been a pleasure to show colleagues the progress made in our PR coverage and to see that our products are getting attention in the trade press. We look forward to a continued collaboration.” Vice President Marketing, Gyros AB.

To read the full case study, please click here 

Cancer Research Technology

Cancer Research Technology Limited (CRT) is a specialist commercialisation and development company, which aims to develop new discoveries in cancer research for the benefit of cancer patients.

Client comments:Zyme Communications brought strategic guidance and sector expertise to the Ximbio launch project. Working to a very tight deadline, they successfully delivered a strategy plan and messaging document which informed all of our launch communications. The Zyme team quickly grasped the Ximbio concept and had a clear understanding of our target audiences. As a result, they were able to draft highly targeted communications and advise on key conferences and events. We enjoyed an excellent working relationship with Lorna and Katie, who also collaborated closely with our platform developers to deliver the project.” Head of Ximbio.

To read the full case study, please click here

Abcam plc

Abcam is a provider of life science research tools, with a wide range of products and expert technical support, enabling scientists to analyse living cells at the molecular level and improving the understanding of health and disease.

Client comments:Zyme’s expertise and experience in the life science sector has provided Abcam with the support it desired. We value their willingness to work flexibly and responsively with us on our public relations campaign.” CEO, Abcam.

To read the full case study, please click here 

Quotient Sciences

 Quotient Sciences is a global pharmaceutical development, clinical pharmacology, and clinical and commercial manufacturing organisation, delivering innovative, customised solutions for pharmaceutical and biotech customers through both individual and integrated services.

Client comments: “It has been a pleasure working with Zyme Communications. The team are highly professional with excellent knowledge of the life sciences sector.”  Director, Marketing, Quotient Sciences.

To read the full case study, please click here 


Zyme has been working with Evonetix to support the Company with the development of a strategic PR and marketing plan. One element of this was a social media project to improve Evonetix’s profile and to build awareness of the Company.

As part of this project, the following steps were taken:

  • Increase the number of ‘followers’ and ‘following’ to extend reach to potential customers, and increase commercial interest
  • Increase engagement with social media posts through ‘likes’ and ‘shares’
  • Increase the number of social media posts on Evonetix’s LinkedIn and Twitter profiles and educate key audiences on the Company and its technology
  • Provide additional resource to monitor and maintain social media platforms

Client comments: We have been extremely impressed with the results achieved by Zyme in less than a year since first starting to work with them. We have developed a very effective working relationship that has led to significant progress being made across many fronts.” Chief Executive Officer, Evonetix Ltd.

To read the full case study, please click here